The Circle – Terms of Participation
The Circle - Terms of Participation
As of: 27 July 2026
1. Provider and scope
The provider of the THE CIRCLE loyalty programme (the "Programme") is NF Cosmetics GmbH, Tannenweg 36, 85399 Hallbergmoos, Germany, registered in the commercial register of the Local Court of Munich under HRB 285018, represented by its managing directors Natalie Bonetska and Thomas Hahn, e-mail: concierge@naturfactor.life ("NATURFACTOR").
These Terms of Participation apply in addition to the General Terms and Conditions of the NATURFACTOR online shop. For participation in the Programme, these Terms take precedence.
2. Participation
Participation is free of charge. It begins when a customer account is created in the NATURFACTOR online shop; these Terms are referenced during account creation. They can be accessed and saved before account creation and can be viewed at this address at any time.
Participation is open to natural persons who are at least 18 years of age, act as consumers within the meaning of Section 13 of the German Civil Code (BGB) and have their habitual residence in a country served by the NATURFACTOR online shop. Employees and members of the governing bodies of NF Cosmetics GmbH, as well as persons who purchase or resell goods in the course of their commercial or self-employed professional activity, are not eligible to participate.
NATURFACTOR may refuse or terminate participation where there are specific indications of abusive multiple registrations, automated registrations or other violations of these Terms (see Section 6 for details).
3. Earning points
| Activity | Points | Frequency |
|---|---|---|
| Creating a customer account | 500 | once per person |
| Purchase | 5 per full euro of merchandise value | per order |
| Birthday | 1,000 | once per calendar year |
| Referral (referring member and referred customer) | 500 each | in accordance with Section 11 |
The registration bonus is granted once per person. Creating multiple customer accounts does not give rise to any entitlement to further registration bonuses.
The relevant merchandise value is the gross merchandise value of the point-eligible goods in an order actually payable after deduction of discounts and vouchers, excluding shipping costs. 5 points are credited for each full euro of this total merchandise value; cent amounts are disregarded. The merchandise value of the entire order is decisive, not the price of individual items (example: EUR 34.90 → 34 full euros → 170 points).
For orders displayed or paid in another currency, points are calculated on the basis of the euro merchandise value assigned to the order in the shop system; deviations from the displayed foreign-currency amount due to exchange rates are possible.
Points are credited after full receipt of payment and can then be redeemed. No points are credited for the purchase of gift cards; if a gift card is used as a means of payment when purchasing point-eligible goods, points are credited on the relevant merchandise value in accordance with the general rules. Points are also credited in accordance with the general rules for orders paid for under a product subscription; the merchandise value actually charged for the respective subscription order is decisive.
Birthday bonus: The birthday bonus is granted to participants who use the NATURFACTOR App and have provided their date of birth there. The date of birth (day, month and year) is requested when the app account is created; it also serves for age verification and the app's analysis features. Upon providing it, the provision of the birthday bonus becomes part of the participation agreement; the credit is made automatically once per calendar year. Without using the app or without a provided date of birth, the birthday bonus cannot be granted; all other aspects of participation remain fully available. The date is not used for advertising purposes.
The provided date may be changed once within twelve months and only with at least 30 days' notice; correction of an incorrectly provided date via customer service remains possible. If the birthday falls on 29 February, the credit is made on 28 February in non-leap years.
4. Viewing and redeeming points
Your points balance and points history are displayed in the NATURFACTOR App; points are also redeemed there. The app is free of charge; a paid subscription is not required for participation in the Programme. The app is currently available for iOS. If redemption via the app is not possible for technical reasons or due to the lack of a compatible device, redemption can be arranged via customer service (concierge@naturfactor.life).
So that the app can display the points you have earned in the shop, please use the same e-mail address in the app as in your customer account.
| Redemption | Points |
|---|---|
| Discount code worth EUR 10 | 1,000 |
| Discount code worth EUR 25 | 2,500 |
| Discount code worth EUR 50 | 5,000 |
100 points correspond to a redemption value of EUR 1. Points are not legal tender; they can only be converted into discount codes in accordance with these Terms and cannot be paid out in cash. They are non-transferable and do not bear interest.
Converting points into a discount code requires at least one completed, paid order in the NATURFACTOR online shop; earning points remains unaffected.
Upon redemption, a personal discount code is generated. It is linked to your customer account, can be used once and is valid for 24 months from the date of issue. The specific expiry date is displayed when the code is generated and subsequently shown in the app. The conversion is final: the points used are deducted; after the validity period has expired, the code can no longer be used and the points used are not re-credited. You will be informed of these consequences immediately before conversion.
The discount code can be redeemed if the merchandise value of the order excluding shipping costs is at least equal to the value of the discount code. It cannot be combined with other discount codes and does not reduce shipping costs.
5. Reversals: cancellation, withdrawal, returns, refunds
If an order is cancelled, withdrawn from, returned or refunded in whole or in part, the points credited for the affected merchandise value are reversed. The reversal is carried out using the same calculation and rounding method as the original credit and is limited to the points originally credited for the order concerned. Refunds that did not generate points (in particular shipping costs) do not lead to a reversal.
Reversal after use of a discount code: If an order in which a THE CIRCLE discount code was used is fully reversed, NATURFACTOR will provide a new discount code with the original value. The new code is valid until the original expiry date; if fewer than 30 days remain until that date when it is provided, it remains valid for 30 days from provision. In the event of a partial reversal, the discount used is allocated proportionately to the retained and returned goods based on their original merchandise values; the portion of the discount attributable to the returned goods reduces the amount to be refunded. Your statutory rights, in particular your right of withdrawal, remain unaffected.
Negative points balance: If the participant has already used the points credited for an order that is later reversed, the reversal may result in a negative points balance. A negative points balance does not create any payment obligation and will not be claimed in money; it is offset exclusively against future points credits.
6. Misuse
Where there are specific indications of a violation of these Terms, NATURFACTOR may provisionally block the points concerned and ask the participant to comment. Points obtained without entitlement may be cancelled after review. Extraordinary termination of participation is only permitted in the event of serious violations or violations repeated despite a warning; no warning is required where it would be unreasonable. NATURFACTOR may correct obvious booking and system errors.
In the event of suspected manipulation of the points balance — in particular through technical interference, automated processes, abusive multiple accounts or incorrect information — NATURFACTOR reserves the right to delete the points concerned or to reset the points balance to the last verifiably lawful level.
7. Expiry of points
Points expire if, during a continuous period of 24 months, no new points have been finally credited and no points have been redeemed. Each such qualifying credit or redemption restarts the period for the entire existing points balance; reversals, cancellations, error corrections and purchases that are later fully reversed do not count as qualifying.
NATURFACTOR will inform you at least 90 days before the intended expiry by e-mail to the address stored in your customer account. The relevant expiry date is also permanently displayed in the NATURFACTOR App. If a qualifying credit or redemption occurs before the expiry date, the announced expiry does not take place. Expired points are not refunded.
8. Termination by the participant
You may terminate your participation at any time in text form (e.g. by e-mail to concierge@naturfactor.life). The termination takes effect 14 days after receipt; existing points can be redeemed up to that time. If redemption via the app is not possible for technical reasons or due to the lack of a compatible device, redemption can be arranged via customer service within this period.
When the termination takes effect, unredeemed points expire; discount codes already generated remain valid until their expiry date. In the termination confirmation, NATURFACTOR will indicate the existing points balance, the effective date and the available redemption channels. Termination of Programme participation does not result in deletion of the customer account.
9. Amendment and termination of the Programme
NATURFACTOR may amend these Terms of Participation with effect for the future where there is an objective reason for doing so and the amendment is reasonable for participants, taking into account the interests of both parties. An objective reason exists in particular where the amendment is necessary to a) implement changed legal requirements or binding court or administrative decisions, b) eliminate security risks or demonstrable opportunities for misuse, c) adapt the Programme to technical changes to the online shop or the app, provided the essential content of the Programme is preserved, or d) close regulatory gaps, provided the contractual balance is not thereby materially shifted to the detriment of participants.
Changes to the earning rate, point values or the requirements for points credits apply exclusively to transactions after they take effect; the redemption value of points already earned will not be subsequently reduced. Amendments will be communicated in text form at least six weeks before they take effect.
NATURFACTOR may terminate the Programme with three months' notice to the end of a month; the termination will be communicated in text form. For twelve months after the termination takes effect, points already earned can be redeemed at the redemption values applicable at the time of the announcement; thereafter, unredeemed points expire. The end date of the redemption period will be expressly stated in the notification. Discount codes already generated remain valid until their expiry date. The right to terminate for good cause remains unaffected.
10. Data protection
To operate the Programme, NATURFACTOR processes your customer account data, the assignment of your orders (merchandise value, date) and your points balance and points movements. The legal basis is Art. 6(1)(b) GDPR (performance of a contract).
To provide the birthday bonus, NATURFACTOR processes the day and month of your birth from the date of birth provided in the NATURFACTOR App; the legal basis is Art. 6(1)(b) GDPR (provision of this Programme benefit). The year of birth is not used for the birthday bonus; the collection and use of the date of birth in the app are governed by the app's privacy policy. Points already credited remain as bookings.
Communications relating to the operation of the Programme (e.g. notification of upcoming points expiry) are not advertising and do not contain any. You will only receive promotional messages with separate consent; withdrawing that consent does not affect your participation or points. In all other respects, our Privacy Policy applies.
11. Referral programme
Participation. Participants may share their personal referral code with other adult consumers. Sharing is voluntary. A referred customer is a new user who voluntarily enters the referral code in the designated field when setting up their account in the NATURFACTOR App. A new user is a person who has not yet made a paid order in the NATURFACTOR online shop, has not previously been assigned to a referral and is not identical to the referring member. A referral code cannot be added, changed or assigned retrospectively.
Requirements. The referral is initially recorded as pending. A referral reward is earned only once the referred customer has fully paid for their first qualifying order in the NATURFACTOR online shop. An order qualifies only if it contains point-eligible goods within the meaning of Section 3 and its gross merchandise value actually payable after deduction of all discounts and vouchers exceeds EUR 0; shipping costs are disregarded. An order fully covered by vouchers or discount codes (amount payable EUR 0) and the purchase of gift cards do not trigger a referral reward; such orders do not consume the referral assignment.
Reward and crediting. Once the requirements are met, the referring member and the referred customer each receive a one-time credit of 500 points to their respective points accounts. The credit is made after full receipt of payment for the referred customer's first qualifying order. The referral reward is non-transferable, cannot be paid out in cash and may only be used in accordance with these Terms.
Limit. A referring member may receive referral rewards for no more than ten successful referrals within any rolling 30-day period; the relevant time is when the requirements for the respective credit are fully met. Referrals beyond this limit do not generate a further reward for the referring member. The referred customer's entitlement to their own reward remains unaffected by this limit.
Reversal. If the triggering order is fully cancelled, withdrawn from or refunded, the 500 points credited for it are reversed for both the referring member and the referred customer. In the event of a partial refund, the referral reward remains valid provided a gross merchandise value actually paid of more than EUR 0 remains. For points already used, the general provisions on reversals and negative points balances apply (Section 5). After a full reversal, the referral assignment remains in place; the referred customer may qualify again through their next qualifying order, at the latest until six months after entry of the referral code.
Self-referrals and multiple rewards. Self-referrals are excluded. In particular, no referral reward is granted where the referring member and the referred customer are the same person or where multiple customer accounts of the same person are used to obtain referral rewards. Each referred customer may be assigned to only one referring member and may receive no more than one referral reward; opening a further account does not create a new entitlement. Matching devices, payment instruments, billing or delivery addresses may be considered in a misuse review; a match alone does not automatically result in exclusion where demonstrably different persons are involved.
Misuse and correction. Where there are specific indications of self-referrals, multiple accounts, automated processes, manipulated orders or other misuse to obtain referral rewards, NATURFACTOR may temporarily suspend the relevant credit and review the circumstances. Points obtained without entitlement may be reversed in accordance with Section 6; further measures under Section 6 remain unaffected.
Data protection. To operate the referral programme, NATURFACTOR processes the referral code used, the internal assignment between the referring member and the referred customer, the status of the first qualifying order, the time and status of the reward credit and the verification criteria required to prevent multiple or self-referrals. Processing is based on Art. 6(1)(b) GDPR; separate misuse checks are based on legitimate interests pursuant to Art. 6(1)(f) GDPR (protection of the Programme against duplicate rewards and manipulation). The referring member receives no information about the identity, order contents or other personal data of the referred customer; they are only shown that a referral was successful and that the points have been credited.
12. Final provisions
The law of the Federal Republic of Germany applies, excluding the UN Convention on Contracts for the International Sale of Goods. In relation to consumers, this choice of law applies only insofar as it does not deprive the consumer of the protection of mandatory provisions of the state in which the consumer has their habitual residence.
Should individual provisions be invalid, the validity of the remaining provisions remains unaffected. These Terms are available in German and English; in the event of discrepancies, the German version prevails.